It seems McDonald’s has decided to market to their target audience by creating a website specifically for African Americans. 365 Black is a website which shows the various programs designed around the African American Community. To be fair, it is not clear if all the programs mentioned on the site are for exclusively for African Americans. Along side of these programs is a sampling of their own ads for their products, so that’s not mistake this site for what it is: a marketing attempt as a specific population.
Posts Tagged ‘McDonalds 365 Black’
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